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Introduction
Current Issue Back Issues Editorial Board Submit Paper 
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| Editorial policy |
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The main mission of this journal is to bring together academics and practitioners in one forum, with the intent of furthering the knowledge and understanding of sports marketing and sponsorship. We interpret marketing and sponsorship broadly to include issues involving individual, team, event or organisation marketing and sponsorship; event management; advertising; and broadcasting. To this end, we encourage submissions from academics and practitioners relating to these topics from a wide variety of perspectives, including management, strategy, politics, history, cultural studies, sociology, psychology and economics. |
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All articles should be written primarily to inform senior practitioners and academics involved in the sports marketing and sponsorship industry. Articles that detail the results of original work are accorded high priority; we also invite reports on new or revised business techniques, perspectives on contemporary issues, and the results of surveys. Case studies and reviews of books and/or reports are welcome, and for these submissions we request that a copy of the book/report be sent to the editor and the publisher. Research articles should be well grounded conceptually and theoretically, and be methodologically sound. Qualitative and quantitative pieces of research are equally appropriate. The editor is keen to discuss and advise on proposed research projects, but this is no guarantee of publication. |
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The author(s) name(s) and affiliation should appear on the cover page. Manuscripts should normally total approximately 4,000 to 8,000 words. Case studies of 2,500-5,000 words should be objective rather than promotional and should follow the following format: Background/ Objectives/ Implementation/ Results/ Conclusion. Each article submitted for consideration should include an Executive Summary of approximately 500 words which should give a flavour of the article, include the rationale for the study, methods used, key findings and conclusions. A shorter abstract of about 70 words should also be included. Interviews are welcomed, but should be discussed with the Editor. Book Reviews should normally be less than 1,500 words. Endnotes should be used only sparingly; footnotes not at all. Tables, charts, diagrams and figures should be in black and white, placed on separate pages at the end of the manuscript. Jargon should be reduced to a minimum, with technical language and acronyms clearly defined. The accuracy of any citations is the responsibility of the author(s). For more specific style questions, please consult a recent edition of the journal. |
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Ideally submissions should be sent as e-mails. If this is not possible, one copy of the manuscript should be sent by regular mail along with a copy on computer disc. It is preferred that authors submit their manuscript together with a covering letter. Receipt of submissions is no guarantee of publication. Submission of a paper to the publication implies agreement of the author(s) that copyright rests with International Marketing Reports Limited if and when a paper is published. The copyright covers exclusive rights to reproduce and distribute the paper. IJSMS will not accept submissions under review with other publications. If the manuscript is previously published or copyrighted elsewhere, specific permission must be obtained from the publisher before submission to IJSM&S and the editor of IJSM&S must be informed. All research papers submitted will be peer reviewed, usually by three reviewers. Authors will normally receive a decision regarding publication within six to 12 weeks. Rejected manuscripts will not be returned. Information appearing in the Journal is the sole responsibility of the contributor concerned. Accordingly, the publisher, the Editorial Board, Commissioning Editors, reviewers and other agents acting on behalf of the publisher accept no responsibility or liability whatsoever from the consequences of any inaccurate or misleading data, opinions or statements. Please address submissions and queries to the Commissioning Editor. |